걸그룹 브랜드 평판 지수 순위
Here is the ranking in English:
Twice
Red Velvet
Mamamoo
APink
Girls Generation
AOA
GFriend
Oh My Girl
Girl's Day
Lovelyz
Laboum
EXID
April
F(x)
4Minute
Wonder Girls
CLC
Nine Muses
Fiestar
T-Ara
After School
Secret
Miss A
Brown Eyed Girls
Rainbow
Hello Venus
Dalshabet
Sistar
Lady's Code
Crayon Pop
The brand reputation index consists of two parts: Participation index and communication index.
They produced these values after analyzing brand big data between March 21 and Aprl 22, 2016.
No.1, Twice scored 2,074,554 for participation and 1,200,000 for communication, resulting in brand reputation score of 3,274,554.
No.2 Red Velvet scored 970,029 for participation and 1,690,100 for communication, resulting in brand reputation score of 2,660,129.
No.3 Mamamoo scored 1,261,009 for participation and 1,056,000 for communication, resulting in 2,317,009.
<My interpretation of the brand reputation ranking>
The higher ranking groups are generally those who have released new songs and having many promotional activities these days, so they are ranking high.
On the other hand, the lower ranking groups are those who have not released new songs recently and are not active these days.
2NE1 is not on the chart because they have been inactive for a few years now.
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